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Marketing Campaigns Win Awards Presented by Minnesota Strategy Network

December 05, 2021

Gillette Children's Marketing and Communications team received two awards in excellence for promoting Gillette’s services and expertise.  

The Minnesota Health Strategy and Communications Network (MHSCN) awarded Gillette first place in Best in Marketing category for “Is the Shape of My Baby's Head Okay?" The Campaign was designed to get parents to seek care from Gillette for plagiocephaly. 

Awarded second place in Best in Communications was the work titled “Delivering Fun to Gillette Children’s Pediatric Patients During COVID-19." The comprehensive strategy was designed to help deliver fun and interactive activities to our patients virtually when it wasn’t possible due to the pandemic. 

Gillette competed for the honors among entrees from other healthcare organizations and hospital systems, such as the Minnesota Department of Health, M Health Fairview, Hennepin Heathcare, the Medical Alley Association, the Minnesota Council of Health Plans, Blue Cross and Blue Shield of Minnesota and others.  

Gillette was honored at the MHSCN fall conference on Oct. 29, 2021.